Luxury meets alternative.

Friday, 16 February 2018

LEARNING TO CREATE THE CONTENT I LOVE THE MOST

Fashion blogger Lucy Love

When I first started blogging back in the summer of 2014, I had absolutely no clue about what content I really wanted to produce. I didn't know about niches, about different blog genres and to be quite honest, I didn't care. I just knew that I wanted to share my favourite outfits and my journey with personal style with you lovely lot, and whatever else happened was an added bonus. 

Fast forward about six months and I was firmly entrenched in the blogosphere. I was living and breathing everything blog, spending my weekends shooting outfits, and my week days frantically soaking up as many blog posts as I could possibly read, commenting on everything and uploading every weekday. I'm still not entirely sure how I managed that although I suppose it was something to do with being single, not having a huge social life and still living at home so therefore having no real post work responsibilities. 

It was towards the end of 2014 that I began to worry about my 'niche'. See, I had kinda found my sports luxe style by then and I absolutely loved what I was wearing but I worried about whether or not this was truly my niche or whether I still needed to find exactly where I fit in within the blogosphere. I think I spent approximately two years worrying about this until I sat down at the end of last year and realised how absolutely ridiculous I was being. 

At the end of the day, I began this blog for me and it still remains firmly mine. I thought long and hard about the type of photos I loved to create, the posts I loved to write and the posts of others I loved to read. I then realised that honestly and truly, fitting in isn't something that is important to me anymore. I just want to write posts about the clothes I love and the things I think and if that resonates with others then great, but if it doesn't I'm still just as happy plodding along and doing my own thing. If I'm creating content that I'm happy with and that I would read myself then that is all that matters and I guess this is what I'm trying to say - blog for yourself first and foremost. If you're pleased with the content you're creating you should be proud! Stop worrying about fitting in, stop worrying about niches and being good enough and just enjoy the ride. 

(Although we all know that I am crap at taking my own advice and will probably have some sort of content related breakdown in approximately six months while contemplating my summer wardrobe...)

Wearing: 
T-Shirt: Etsy | Skirt: Pretty Little Thing | Shoes: Vans

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Fashion blogger Lucy Love
Fashion blogger Lucy Love
Fashion blogger Lucy Love
Fashion blogger Lucy Love
Fashion blogger Lucy Love
Fashion blogger Lucy Love
Fashion blogger Lucy Love
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